Privacy Policy

Privacy Policy for Principles AI

At Principles AI, we are committed to protecting your privacy. This Privacy Policy outlines the information we collect, how we use it, and how we safeguard your personal data in line with GDPR and other applicable laws.

Contact Information
For any questions regarding this Privacy Policy, please contact us at:
Email: legal@principlesai.org

1. Scope of this Privacy Policy
This Privacy Policy applies only to our online activities and is valid for visitors to our website with respect to the information they share and/or collect through our website. It does not apply to any information collected offline or through channels other than this website.

2. Data Collection
We collect personal information when you interact with us, including when you fill out contact forms, register for an account, or communicate with us directly. The personal information we may collect includes your name, email address, and other details you provide.

3. Use of Your Information
We use the information we collect to:

• Provide and maintain our services
• Improve, personalize, and expand our website
• Communicate with you for customer service, updates, and marketing purposes (where applicable)
• Ensure the security of our website and services
• Prevent fraud

4. Legal Basis for Processing
Under GDPR, we process your personal data based on the following legal grounds:

• Consent: We may process your data where you have provided your consent, particularly for marketing and promotional communications.
• Contractual necessity: To perform our services as agreed.
• Legitimate interest: We process personal data based on our legitimate interest in improving our services, preventing fraud, and ensuring website security.

5. Data Sharing
We will not share your personal data with third parties, except:

• When required by law
• As necessary to provide our services, as outlined in our terms of service
• In instances where third-party services are involved in processing your data, such as payment processing, analytics, or email delivery. These third parties are required to adhere to appropriate data protection measures.

6. Data Storage and Transfer
While we make every effort to store your data within the UK/EU, there may be instances where personal data is transferred or stored in countries outside the UK/EU. In such cases, we ensure that appropriate safeguards, such as Standard Contractual Clauses (SCCs), are in place to protect your personal data in accordance with GDPR.

7. Data Retention
We will retain your personal data for as long as necessary to fulfill the purposes outlined in this Privacy Policy or as required by law. This includes retaining data for as long as you maintain an account with us or until you request data erasure, in accordance with your rights under GDPR.

8. Your Rights
Under GDPR, you have the following rights:

• Access: Request a copy of your personal data.
• Rectification: Request that we correct any inaccuracies in your personal data.
• Erasure: Request that we delete your personal data, under certain conditions.
• Restriction of Processing: Request that we limit the processing of your personal data, under certain conditions.
• Objection to Processing: Object to the processing of your personal data, under certain conditions.
• Data Portability: Request that we transfer your personal data to another organization or to you.

To exercise any of these rights, please contact us at legal@principlesai.org. We will respond to your request within one month.

9. Cookies and Tracking Technologies
We use cookies to enhance your experience on our website. Cookies help us remember your preferences and improve our site. These cookies may store information about how you use the website, and we use them to improve the functionality of the site and tailor content to your preferences. You can manage your cookie preferences through your browser settings or through a cookie consent banner.

10. Marketing and Communication
We offer newsletters and marketing communications that are sent only to users who have opted in. You can withdraw your consent to receive these communications at any time by clicking the unsubscribe link in the emails or by contacting us directly. If you withdraw your consent, we will stop sending you marketing communications, but this will not affect any communications related to your account or services.

11. Security
We implement industry-standard security measures to protect your personal data from unauthorized access or disclosure. However, no method of electronic transmission or storage is 100% secure, and we cannot guarantee absolute security.

12. Changes to This Policy
We may update this Privacy Policy from time to time. Any changes will be posted on this page with the updated date. We encourage you to review this policy periodically for any updates. Significant changes will be communicated to you via email or a prominent notice on our website.

13. Children’s Data
We do not knowingly collect personal data from children under the age of 16. If you believe that a child has provided us with personal data, please contact us immediately so that we can take appropriate action to delete such information.

14. Legal Compliance
We comply with the General Data Protection Regulation (GDPR) and other applicable data protection laws. If you are located in the European Economic Area (EEA), your personal data is processed in accordance with these laws. If you have any concerns or wish to exercise your data protection rights, please contact us at legal@principlesai.org or lodge a complaint with a supervisory authority.

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